What Should You Wear to a Dog Photography Session?

Greg Lanoue • July 12, 2026

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Family sitting on stone steps with their senior dog during an outdoor pet photography session in Massachusetts.

What Should You Wear to a

Dog Photography Session?


If you've ever booked a photography session, chances are you've asked yourself the same question:

"What should we wear?"


The funny thing is that most people spend more time worrying about their clothing than their dog does.


Your dog is going to show up exactly as they are.


No concerns about matching colors.


No worries about whether they're underdressed.


No stress about whether their outfit is trendy enough.


As humans, we tend to overthink it.


The good news is that choosing clothing for a dog photography session doesn't have to be complicated.


In fact, my advice is usually pretty simple.


Be Yourself


One of my goals during every session is to capture your dog's personality.


My other goal is to capture you and your family as you really are.


If you don't normally wear matching turtlenecks, don't feel like you need to start now.


If your family is most comfortable in casual clothing, that's perfectly fine.


The photographs hanging on your wall should feel authentic.


Years from now, I want you to look at those images and see yourselves, not a version of yourselves that was created for a photoshoot.


Think polished rather than formal. Comfortable rather than stiff. The best choices are usually the ones that make you feel confident while still feeling like yourself.


The best photographs happen when people feel like themselves.


Coordinating Beats Matching


One of the biggest misconceptions about family photography is that everyone needs to wear the exact same thing.


Personally, I prefer coordination over matching.


Instead of everyone wearing identical white shirts and blue jeans, consider choosing a color palette and building around it.


Earth tones, blues, creams, grays, and muted greens tend to photograph beautifully in many outdoor environments.


When everyone wears slightly different colors within the same palette, the images often feel more natural and timeless.


The goal is for the family to look connected, not like a sports team wearing uniforms.


Think About Your Dog


Believe it or not, your dog's coloring can influence clothing choices.


If you have a black dog, darker clothing can sometimes cause everyone to blend together.


If you have a very light-colored dog, extremely light clothing may reduce contrast.


You don't need to obsess over this, but it's one of the reasons we discuss clothing during the consultation process.


Small adjustments can make a big difference.


Avoid Large Logos and Busy Patterns


Logos, graphics, and busy patterns tend to draw attention away from the subjects of the photograph.


And let's be honest.


The star of the show is usually the dog.


Simple clothing tends to age better as well.


A photograph hanging on your wall for ten years should feel timeless rather than tied to a specific trend.


Solid colors and subtle patterns generally work best.


Dress for the Location


This is one of the most overlooked considerations.


Many of my outdoor sessions involve at least a little walking.


Sometimes it's a short stroll.


Sometimes it's a moderate hike through trails, fields, or wooded areas.


That means footwear matters.


Flip-flops, high heels, and slippery shoes usually aren't the best choice.


Comfortable shoes that provide good footing will help you enjoy the experience and stay safe throughout the session.


You don't need hiking boots for every location, but you should plan for the possibility that we'll be walking over uneven terrain.


A comfortable client is a happy client.


A happy client creates better photographs.


Consider Where the Images Will Live


One of the advantages of our consultation is that we often discuss artwork before the session ever takes place.


That conversation can influence clothing choices as well.


A dramatic piece of wall art hanging over a fireplace may call for a different look than a playful family image destined for a hallway gallery wall.


The goal isn't to overcomplicate things.


It's simply to think ahead.


When we understand how you hope to display the photographs, we can make choices that support the final artwork.


The Most Important Thing


At the end of the day, people rarely remember what they wore.


They remember the experience.


They remember laughing when the dog got the zoomies.


They remember the unexpected moments.


They remember the way their dog looked at them.


The clothing should complement the photographs, not become the focus of them.


Choose something comfortable.


Choose something authentic.


Choose something that feels like you.


The rest tends to take care of itself.


And if you're still unsure what to wear, don't worry.



That's exactly the sort of thing we discuss during the consultation process.

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